Edited by Michelle
Editing for Web Designers
The Problem
Copy that Won’t Convert
Your design is ready. And it’s stunning.
The UX is thoughtful and primed for conversions.
But then the client sends the copy and it’s just … meh.
What do you do?
- Edit it yourself?
- Hire a professional copywriter?
- Teach your client how to write for the web?
- Or, pressed for time, do you just press publish?
The problem is that the editing or rewriting needs to be done well.
Because words matter.
Bad copy can be the difference between a lead-generating sales machine and … a flop.
The Solution
Partner with an Editor
Editing is more than just correcting spelling, grammar, and punctuation.
Editing is about using language effectively.
Copywriters produce copy from scratch. Copy editing is different.
I get to the same place as a great copywriter, but at a fraction of the cost.
When I’m done editing a client’s copy, they often tell me:
“Yes! That’s what I was trying to say!”
Editing Services
Website Proofreading
First impressions matter. Proofreading before publication catches any remaining grammar, punctuation, capitalization, or spelling errors.
Website Editing
Editing is full-service, personalized writing help. It’s not about finding errors—it’s about using language to communicate your message effectively.
Editing Services
Website Proofreading
First impressions matter. Proofreading before publication catches any remaining grammar, punctuation, capitalization, or spelling errors.
Website Editing
Editing is full-service, personalized writing help. It’s not about finding errors—it’s about using language to communicate your message effectively.
Search Engine Optimization (SEO) Services
SEO Audits
An SEO audit is a "state of the website" report. I dig into the data, show you what I find, and then explain to you what Google thinks about your website, and why.
Keyword Research
Keyword research reveals which words people use to find websites like yours. Think of it as the definitive answer to the question "What should I write about?"
Copy Optimization
I use pro-level SEO tools to make data-driven tweaks to your website copy to help it rank higher for keywords that matter.
Search Engine Optimization (SEO) Services
SEO Audits
An SEO audit is a "state of the website" report. I dig into the data, show you what I find, and then explain to you what Google thinks about your website, and why.
Keyword Research
Keyword research reveals which words people use to find websites like yours. Think of it as the definitive answer to the question "What should I write about?"
Copy Optimization
I use pro-level SEO tools to make data-driven tweaks to your website copy to help it rank higher for keywords that matter.
Highly Qualified and Detail Oriented
Your Words are Safe with Me
- PhD in History from Stanford University (2013).
- Graduate of the University of California, Berkeley Professional Sequence in Editing
- Member of Editors Canada
- Experience: I’ve been editing professionally since 2013.
I Use:
- Microsoft Word and Google Docs
- WordPress
- Shopify
- Adobe Photoshop, Illustrator, InDesign, and Acrobat Pro
- SEO: Ahrefs, Keyword.com, and Surfer SEO
- Google Analytics and Google Search Console
- Using something else? I’m a quick learner.
Testimonial
“I am beyond satisfied! Amazing work, amazing feedback, clear communication. I love it all!”
First One’s Free
Send me some lackluster client-produced copy, and I’ll edit a sample of it, for free.
You can even use the edited sample live.